RETAILERS LOVE GOSSIP GIRL…XOXO
By Jill Slattery April 12, 2012
Birchbox, an online beauty cosmetics company, is teaming up with GOSSIP GIRL to create special edition cosmetic products inspired by the show.
The Gossip Girl inspired Birchbox will contain beauty essentials that have been hand-picked by the show’s makeup department head, Amy Tagilamonti, and the hair department head Jennifer Johnson. Goddies include Diorshow Exase mascara, Dr. Jart beauty balm cream, and Ojon Volume Advance volumizing shampoo. Fans who sign up for Birchbox, which delivers sample-sized beauty products to your door every month for just $10, will receive the Gossip Girl box as their first monthly delivery in May, just in time for the show’s season finale.
“We were able to reach out to some great brands that I use on ste all the time,” Tagilamonte told People. “I home that fans enjoy getting a taste of Gossip Girl in their mailboxes!”
The Gossip Girl special edition Birchbox marks the first time the beauty company has partnered with a television show. To sign up for the GG Birchbox click here. XOXO